Longtime journalist Matt Baron, of Inside Edge: Public Relations & Media Services, offers advice on a few ways to develop long-term connections with members of the media. The remarks came during an Aug. 12, 2009 workshop of PR Secrets From a Media Insider, held at the Carleton Hotel in Oak Park, Illinois. For more information and resources, visit www.insideedgepr.com or contact Baron at Matt@insideedgepr.com.